| Taiwan delegations hope more import exhibition areas |
| Friday,October 17,2008 Posted: 11:19 BJT(0319 GMT) Canton Fair News |
 This time, the Taiwan team, consisting of 78 enterprises, has 107 booths. Hardware will be the main products exhibited at the fair. Chen Zhihong, on-site director in charge of Taiwan exhibition area of the fair, said Taiwan businessmen expect that exhibition areas for imports be set up in the upcoming three phases of the fairs. In fact, he is also a specialist from the business planning sector of the Importers and Exporters Association of Taipei. Taiwan exhibition area is decorated in a unified way. The red and white colored signboards are the most eye-catching. Chen said, at each Canton Fair, the Taiwan team was one of the largest teams attending the fair. "This time, the Taiwan team, consisting of 78 enterprises,has 107 booths. Hardware will be the main products exhibited at the fair," he said. Chen explained that, since hardware was a highlight of the Phase I exhibition of the fair, many exhibitors paid high attention to the promotion of this kind of products. Taiwan has many good products, so we hoped that imports exhibition areas be set up at the following three phases of the fair so that we could bring more products here and sort them out for exhibition, he said. "Innovative Taiwan" is a logo of the Taiwan exhibition area. Taiwan enterprises attending this fair try to attract the people by "innovation". For example, in an advertisement for cookware, a child is playing in a basin. It looks like an advertisement for bathtub. While the boss of the enterprise told that, such kind of man-made basin was not only bigger than the ordinary ones, but also different from the traditional basins in color. For this kind of basin, pink, bright yellow and aqua blue colors were adopted. Besides, this product was hard enough to bear the strike of a 100-kilogram iron ball. "In the past, our exhibitions could attract about 100,000 purchasers from the Chinese mainland. We are confident of this fair now," Chen said. |
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